Posts Tagged 'competitive advantage'
Strategic growth – the role of the CGO – Chief Growth Officer
Source: northallertonman/shutterstock.com In large companies, effective coordination between marketing, sales and IT is a major challenge. These departments should work together seamlessly to navigate rapidly changing market requirements and technological developments. To this end, the role of a Chief Growth Officer (CGO) is becoming increasingly popular in more and more companies. The CGO is crucial for the...
Read moreEfficiency meets innovation: digital change in companies and institutions
Source: metamorworks/Shutterstock.com The digital revolution has dramatically changed the way companies and institutions operate and grow. In an era where savings and efficiency gains are expected in equal measure, the challenge is great. How can companies and institutions achieve competitive advantages while optimizing their operational footprint? The answer lies in the world of innovation.…
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